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Westinghouse Traveler's Choice 66


Published 1966


Promotional film aimed at retail sales outlets of air conditioners; many different models are shown. Trips are promised to successful salespeople. Clips are shown of the many exciting vacation spots.

Stock shots:
Gold coin rotates 360 degrees; many CU of control panels of air conditioners; cheerleader in sweater with giant "W" on it; classic woman as bimbo looking at camera with incredibly stupid expression on face; full-screen golden Westinghouse logo

Montage of 1960s people involved in conspicuous consumption.

Montage of hot vacation spots: Golden Gate Bridge; Miami Beach; New York City; pro football games; Capitol; Grand Canyon; Niagara Falls.

Puerto Rico, Caribe Hilton; hotel scenes: cocktails, beach, pool; lots of neon signs; fire juggling [film is kind of speeded up]; hula dancing; Old San Juan; lots of beach scenes; montage of golf, tennis, sunbathing

Rio de Janieiro, Copacabana, Sugarloaf; Brasilia; Caracas, Venezuela;

bullfighting; women waterskiing; diving off board;

SURREALISM: Blonde woman in close-fitting 60s dress dances around models of home air-conditioning units; also dances without air conditioners


Producer Handy (Jam) Organization
Sponsor Westinghouse
Audio/Visual sound, color

Reviews

Reviewer: Futuristfood - - January 12, 2013
Subject: may we touch it again?
I love this stuff...
Reviewer: JayKay49 - - January 1, 2013
Subject: Not The Best For Casement
The model they show for sliders didn't work so well on casements. You had to completely remove the window to accomodate the external box (which on these models was huge). Only the Chrysler Airtemp would actually fit casements because there was no part sticking out through the window.

Nice model. But yes...don't touch!
Reviewer: Spuzz - - August 20, 2012
Subject: Can I touch? Please? Let me touch!!
This is a 10 minute advertising promo film for Westinghouse air conditioner salespeople about the brand new models for 1965. Before, the narrator says, you just had a window, and that you werent supposed to touch it! But now, all you 'gatherers of gold'(that would be the Westinghouse salespeople), there's a new line of air conditioners out! (this is when you would say 'woot!' And best of all, we have a ucoordinmating, aloof pretty girl here to twirl around for you !! (this is when you would double woot!)) so, yeah! Now you can touch it all you like! (The air conditioners, NOT the model. Sheesh,)
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on 4/5/2012
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